Last updated: October 2026
You have three routes to a podcast website: use the page your podcast host already gives you, build a site by hand on a general builder like Squarespace, Wix or WordPress, or use a podcast website builder that creates the site from your RSS feed. The third is the fastest and the only one where new episodes show up without any work from you. Below is each route, then the fast one step by step.
Table of Contents
- Key Takeaways
- Step 1: Decide what your website is for
- Step 2: Pick one of three routes
- Build it from your RSS feed with Podpage
- Build it by hand on a general builder
- What to do in the first week
- FAQ
Key Takeaways
- Decide the job first: a hub for your show, an email list, sponsor leads, or Google traffic. The job picks the route.
- Your host’s included page is free and quick, but it is usually a single page with limited design and no real pages of your own.
- A general builder gives you full control, but you embed a player and write a page for every episode, forever.
- A podcast website builder reads your RSS feed, creates a page per episode, and keeps adding new ones. Podpage checks active shows every 30 minutes.
- In the first week, submit the site to Google Search Console, add the link to Apple Podcasts and Spotify, and put the URL in your show notes.
Step 1: Decide what your website is for
Most podcast sites try to do everything and end up doing nothing well. Pick the main job before you pick a tool.
- A hub. One link you can share anywhere, with your show description, your guests and buttons to every listening app. You need a clean home page and links.
- An email list. You want listeners to give you an address so you can reach them without an app or algorithm in between. You need a signup form and a reason to sign up.
- Sponsors. Advertisers like to see a real site with your audience pitch, past episodes and a way to contact you. You need an About page, a contact form and a sponsor page.
- Google. People search for the topics you cover, and a page per episode can answer them. You need an individual, text-rich page for every episode.
If Google or sponsors are on your list, a page for every episode matters most. That is the part that is tedious by hand and automatic with the right tool.
Step 2: Pick one of three routes
Route 1: your host’s included page
Most podcast hosts give every show a public page with a player and a list of episodes. It costs nothing extra and exists the moment you publish. The trade-off is control. You usually get limited design options, little room for custom pages, and a web address on your host’s domain. It works as a stopgap or a simple link to share. It is rarely a home you can build a brand on.
Route 2: a general website builder
Squarespace, Wix and WordPress can all build a podcast site, and WordPress has plugins made for it, such as PowerPress and Seriously Simple Podcasting. You get full design freedom and can add any page you like. The cost is time. For most setups you create the site, add a blog or podcast section, then for every episode write a post and embed your host’s player. Nothing happens on its own when you publish. If you are comfortable with that, or you want a general business site with a podcast section, it is a good fit.
Route 3: a podcast website builder that works from your RSS feed
These tools read your RSS feed and build the site for you. Every episode becomes its own page, and new episodes appear when you publish. Podpage is one of them and works with whichever host you use. Beamly is another, and it bundles podcast hosting with the site, which is convenient if you are also choosing a host. Other tools exist as well. The trade-off is that these are built for podcasts, not as general-purpose builders, so they are the wrong pick if you need a store or a site about something else. For a longer comparison, see the best podcast website builders in 2026.
The three routes compared
| Route | Setup time | Upkeep | Cost | Episode pages automatic? |
|---|---|---|---|---|
| Your host’s included page | None; it exists already | None | Included with hosting | Yes, but on a basic page |
| General builder (Squarespace, Wix, WordPress) | Several hours to a weekend | A new post and player embed for every episode, plus updates | Plan fee plus a domain; Squarespace lists plans from $19/mo billed annually | No, unless a plugin handles it |
| Podcast website builder (Podpage, Beamly) | Minutes to an hour | Light; new episodes sync from your feed | Podpage from $12/mo billed annually; Beamly Starter lists $18/mo billed annually with hosting | Yes |
The setup times above are our own estimates from typical use, not guarantees. Prices are from each company’s site in October 2026 and can change.
Build it from your RSS feed with Podpage
This is the fast route. You do not need to write any code or copy any episodes.
- Find your RSS feed URL. Open your podcast host’s dashboard and look for the RSS feed link, often under distribution or settings. If you cannot find it, this help article shows where to look on common hosts.
- Paste it into the preview tool. Go to podpage.com/preview and paste your feed URL. Podpage builds a preview of your site from your own artwork, episodes and descriptions, before you sign up for anything.
- Choose a template. Try a few. Colors and layout are easy to change later, so do not spend long here.
- Claim the site. Create an account to keep it. There is a 14-day free trial with no credit card, and the trial includes Pro features so you can try the blog, email capture and contact form.
- Decide on your address. A custom domain such as yourshow.com looks more professional and is yours to keep, and you can connect it as soon as you subscribe. Until then your site has a podpage.com address.
- Add About and Contact pages. Say who you are, what the show covers and who it is for. Add a contact form so listeners, guests and sponsors can reach you.
- Go live. Review the site on your phone. It stays private during the trial, so when it looks right, subscribe to make it public.
After that, the site keeps itself current. Active shows are checked every 30 minutes, and each new episode appears as its own page. If your show also has a YouTube channel, Podpage can import the videos and embed them on the matching episode pages. See pricing for what each plan includes: Basic from $12/mo billed annually, Pro from $19/mo and Elite from $39/mo, with no free plan after the trial.
Build it by hand on a general builder
If you choose Squarespace, Wix or WordPress, the steps are similar on all three. In short:
- Create the site and pick a template. Buy or connect a domain.
- Add a podcast or blog section. On WordPress, you can add a podcast plugin such as PowerPress or Seriously Simple Podcasting. On other builders, a blog section works.
- Embed your host’s player in each episode post. Most hosts give you an embed code per episode.
- Write the page for each episode: title, a short summary, show notes, guest links.
- Repeat for every episode, including the back catalog if you want those pages to exist.
Be honest with yourself about step 5. A show with 150 episodes means 150 pages to create, and one more each time you publish. Some people like that control, and the pages can be excellent. Others find the site slowly goes out of date. If you want to start by hand and automate later, you can, though you will need to redirect old addresses if you move.
What to do in the first week
- Submit the site to Google Search Console. Verify your domain and submit your sitemap so Google finds your episode pages sooner.
- Add the site link to Apple Podcasts and Spotify. Most hosts let you set a website link in your show settings, which then flows to the listing.
- Put the URL in your show notes and in the description of every new episode.
- Say it out loud. Mention the address at the end of an episode, ideally with one reason to visit, such as a free resource or a guest page.
- Check it on your phone. Most listeners will see your site there first.
FAQ
Do I need my own domain?
No. Podpage gives you a free address on podpage.com, and general builders offer subdomains too. A custom domain is worth it once you are serious, because it is portable and easier to say aloud.
Can I move to another builder later?
Yes. Your episodes live in your RSS feed at your podcast host, not on your website, so the audio does not move. Using your own domain makes it easier, since the address stays the same when the tool behind it changes.
How long does it take?
With a feed-based builder, plan on minutes to an hour. By hand on a general builder, plan on several hours for the setup, then time for every episode.
What does it cost?
Your host’s page is included. Podpage runs from $12/mo billed annually ($19/mo monthly) on Basic, $19/mo annually on Pro and $39/mo annually on Elite, with a 14-day free trial and no card needed. General builders vary by plan, and you pay for a domain on top. See current pricing.
Does the website update by itself?
With a feed-based builder, yes. Podpage checks active shows every 30 minutes and adds new episodes on its own. On a general builder, no, unless a plugin is doing the work.
